Privacy Policy

Effective Date: 7/23/2025

At Blush and Ivory Boutique (“we,” “our,” or “us”), your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, make a purchase, schedule an appointment, or otherwise interact with our boutique.

By using our website or services, you agree to the terms of this Privacy Policy.

1. Information We Collect

We collect personal information that you voluntarily provide to us, including but not limited to:

Name
Email address
Phone number
Mailing/billing address
Purchase history
Appointment details
Communication preferences

We may also collect information automatically through cookies and other tracking technologies, such as your browser type, IP address, and browsing behavior on our website.

2. How We Use Your Information

We use your information for the following purposes:

To fulfill orders and process payments
To schedule and manage appointments
To communicate with you regarding your order, appointment, or inquiry
To send updates, confirmations, and important service notifications
To improve our website and customer experience
To send promotional and marketing communications, including special offers, upcoming events, and updates about our boutique and products, in accordance with your preferences and applicable law
To comply with legal obligations or enforce our terms and policies

3. Marketing Communications

With your consent (where required), we may use your contact information to send you marketing emails, SMS messages, or other communications. These messages may include:

Exclusive promotions or discounts
New arrivals and product launches
Bridal events and appointment reminders
Style inspiration and shopping tips

You can opt out of receiving marketing communications at any time by clicking the “unsubscribe” link in our emails, replying “STOP” to any SMS, or contacting us directly at Allie@BlushandIvory.biz.

4. Sharing Your Information

We do not sell your personal information. We may share your information with third-party service providers who assist us in running our business, such as:

Payment processors
Email and SMS marketing platforms
Scheduling and appointment management tools
Website analytics providers

These providers are only given the information necessary to perform their services and are obligated to protect your information.

5. Data Security

We take appropriate security measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of internet transmission or storage is 100% secure, so we cannot guarantee absolute security.

6. Your Rights and Choices

Depending on your location, you may have the right to:

Access or request a copy of your personal information
Request correction or deletion of your personal information
Withdraw consent for marketing communications
Request that we limit or stop processing your data

To exercise these rights, please contact us at Allie@BlushandIvory.biz.

7. Changes to This Policy

We may update this Privacy Policy from time to time. The revised version will be posted on our website with the updated effective date. We encourage you to review it periodically.